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Sign up now to access our Sales and Marketing Toolkit.
The information and tools in this section are for registered New Horizons customers
use only and should not be circulated or distributed without BT Wholesale consent.
Extend your communications portfolio and grow new revenues by offering new services
- our sales and marketing toolkit will show you how.
- Explore our guide to key BT Wholesale products for the smaller service provider,
including an audio-visual presentation from Steve Bryan, Senior Sales Specialist.
- Download product factsheets and marketing templates.
- Find out about marketing grants from BT Advance.
Our 'Deal of the Month' provides excellent value for money on products, equipment
or services.
PRODUCTS FOR A PROFITABLE FUTURE
Sign up now to download our presentation from Steve
Bryan, Senior Sales Specialist, looks at some key products from a service
provider's point of view, showing how BT Wholesale can work with you to address
new markets and deliver new services for end users cost effectively.
Convergence goes beyond state-of-the-art digital devices and now encompasses the
blurring of traditional commercial demarcation lines. Every provider needs to consider
how to develop its range of services to retain customers and grow new revenues.
Sign up now to access our product fact sheets. BT Wholesale
offers a range of products that can help your business extend into new
profitable markets.
Product fact sheets
- Enhanced
Telemarketing Services - make the most of memorable phone numbers (0800/0808,
0845/0844, 0870/0871).
- BT BroadbandScope - move into broadband with
your own branded, ISP-in-a-box service.
- Connectivity solutions - provide high speed broadband
services and robust, secure networking.
- Equipment solutions - provide equipment and new
customer services as well as connectivity.
- International Direct Dialling (IDD) - deliver
high quality comprehensive or bespoke international calls.
- IP Exchange - integrate VoIP and traditional
phone calling and deliver video calls to mobiles.
- White Label Managed Services - offer new, own
branded products, services and management support.
- Wholesale Calls - provide good value, high quality
telephone services.
CUSTOMER TRAINING : SALES AND MARKETING
Sign up now to access our online training packages.
When you buy from BT Wholesale, we go beyond the sale to introduce you to your new
products and services. To help you to get the best from them quickly and easily,
we offer online training packages, free of charge to customers, covering:
- BT Broadband Max
- BT Wholesale Calls
- e-Line Ethernet
- IPStream Advanced Services
- IP Exchange
- e-Co Repair
- Fault Diagnostics
- e-Co Broadband
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- Broadband Customer reporting (BBCR)
- Service Provider Gateway
- Local Loop Unbundling
- BT Wholesale Access
- Wholesale Digital Access
- Backhaul Extension Services
- Wholesale Extension Services
- Fixed Service Provider Markets
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All courses are interactive and engaging, and can be completed in bite-size chunks
to suit your staff’s working schedules. Your managers and trainers can track the
progress of teams in training by requesting administrative access.
'White Label' Marketing Templates
Sign up now to access our 'White Label' Marketing Templates. Describing and
explaining the features and benefits of individual products and services to your
end user customers take immense effort and the factual elements of these communications
are common to all providers.
To help, we have brought together some basic descriptive copy for end users, to
cover a number of our key products. Available once you have signed up, you can use
these templates to help create your own marketing materials and you may save considerable
cost and work on your customer communications.
'Pick and mix' from the materials to suit your chosen approach - no fees are payable
and no licences are required, and the range of material can be extended to meet
your business needs - let us know what other topics you would like us to cover.
New : end user sales brochures to use with
your customers!
We are producing a range of “unbranded” collateral aimed to help your company to
position your services to
your customers. The collateral is designed to be used directly with your
end users without the need for any additional customisation.
MARKETING INSIGHTS
Sign up now to access our Marketing Insights information.
We are making available a range of up to date market reports and insights to help
you plan and identify new opportunities for your business.
The reports cover a range of topics and are regularly refreshed and updated. In
this section you can view and download reports for your own internal use.
BT Advance - Marketing grants from BT Wholesale
BT Advance is a new customer initiative designed to offer you an opportunity to improve
the impact of your customer marketing activities. The programme has been
developed to provide marketing grants and consultancy to support your business and
drive growth of the products and services you buy from BT Wholesale.
The programme is open to all BT Wholesale customers and you will need to complete
a business case in conjunction with your account manager to qualify. Your application
will be assessed alongside all other applicants, so it’s really important you and
your business case tell us how great your company is to fully showcase your potential.
If your application is accepted and a marketing grant is awarded, we can provide
matched investment funding up to a maximum of £35,000 for an agreed marketing campaign.
The type of projects we have invested in so far range from press advertising and
direct marketing to events and sponsorship. We understand it’s important to be flexible
to meet your business objectives, so we can either help fund an agreed campaign
plan you have already created - or we can offer you the opportunity to meet a marketing
agency and brainstorm a project from the very beginning.
For further information on BT Advance and how to apply, please contact your Account
Manager on 0800 671 045.
Further information
For full details of all BT Wholesale products, see our product listing on www.btwholesale.com
or you can contact your BT Wholesale Account Manager or team, or call us on 0800
671 045.
Keep up to date. BT Wholesale Engage is a media web platform designed to communicate
with BT Wholesale customers. Summarising all active BT campaigns, propositions,
industry issues and customer research, it is not just a web site; it features the
latest news and campaigns in a variety of multi-media formats including : e-zines,
online events, videos and on demand presentations.
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